bite of the day:

New.Facebook.com

By Fred | July 23, 2008
Comments (0)
Posted in There's a Fly in My Soup

Not sure about this. The changes to Facebook’s layout seem too small to drastically up my usability, and too big not to be annoying. Maybe it’s just me, but it’s taking some getting used to.

[Update: Ok, so it took a day: It's growing on me.]

Leave your comments | (0)
About the Author:

Fred is the co-founder of web marketing agency World Wide Creative. Fred heads up creative strategy and innovation. He is also famous for wearing loud Hawaiian shirts, long diatribes about music and fanatical attention to detail when making sandwiches.


Email Author: fred@worldwidecreative.co.za

Another day, another Hawaiian shirt on TV

By Mike | July 17, 2008
Comments (4)
Posted in Heavy Chef / WWC News

For those of you up bright and early in the morning you may have seen World Wide Creative’s very own TV celeb, Fred Roed, donning his customary Hawaiian shirt on CNBC Africa. Following on from his Carte Blanche cameo he was asked to talk about web marketing strategy for African business.

Fred was asked to suggest a possible online strategy for a fictitious business. Breaking the strategy down into four key steps, he outlined a possible route of attack for a Kenyan Taxi service. The key steps were:

1) Understand your brand and be consistent and pervasive with it.

2) Set up your online presence

3) Engage with your customer, both online and offline

4) Keep it active!

Leave your comments | (4)
About the Author:

Mike runs World Wide Creative United Kingdom. He loves anything to do with Spurs, Johnny Cash and Puerto Rico. His claim to fame is that he wore Gordon Gekko shirts before Gordon Gekko. Mike also happens to know a fair amount about web marketing.


Email Author: mike@worldwidecreative.co.za

categories & previous articles:

Heat up some fresh frozen meals...

  1. Advertising still works!
  2. Verity’s success story on Carte Blanche
  3. Heavy Chef Session for July, Netrepreneurs: “How to build an e-commerce company”
  4. Great Spam Subject Headers
  5. Over 8 million downloads for Firefox
Speak to one of the chefs

need advice?

Speak to one of the chefs

If you're looking to cook up a world beating web strategy, or just looking for some tips on how to convert your current web presence into something special - drop us a line.

RSS Subscribe to our Newsletter